9 College Digital Marketing Strategies for 2023
Digital marketing provides a foundation for keeping a stream of prospective students applying […]
Small Colleges: Surviving the Enrollment Cliff
The coming enrollment cliff affects all higher education institutions, but small colleges are […]
Capturing Testimonials During Graduation: Filling the Marketing Tank for Future Efforts
Testimonials are some of the most effective tools in your marketing arsenal. With […]
9 Winning Video Marketing Ideas for Colleges
Video is key to reaching your target audiences in marketing, but even more […]
The Lure of a Sustainable Campus
The environment is the number one concern for Gen Z, with college […]
On-Campus, Off-Campus, Commuter-Campus: Marketing Student Life Across the Spectrum
Life as a student—that’s the fun part of college. Students look forward to […]
Digital Transformation in Higher Ed Marketing to Weather Enrollment Challenges
The promise of a new way of working in admissions and recruitment is […]
Appealing to Both Sides of the Political Divide in Education
Partisan divides and polarization are dominant themes in public discourse, and higher education […]
The Pros & Cons of Social Media Use on Campus: Adapting to Today’s Student Needs
Instagram. TikTok. YouTube. Snapchat. Social media use is high among college students. It […]
SEM/SEO Synergy in College Marketing
Higher ed professionals know that students use search engines to discover college websites, […]
Read the latest AMG Higher Education Marketing Insights posts here. From new technologies coming on the higher education field or practical marketing tips that help you shine in your role we aim to cover all the topics you find of interest. If you have any request for content, please let us know and we will add to our content schedule. Check back for more blog content weekly!
