Student needs change in normal times, but the pandemic has forced schools to be nimbler than ever before in altering their messaging to address rapidly [...]

Video is king in marketing, with users spending 88% more time on websites with video. But Zoom and other video conferencing can extend the reach [...]

The pandemic cancellations of SAT and ACT test sessions have accelerated the trend of test-optional admissions a universities and colleges. Though brought on by necessity, there were already reasons for colleges to opt out of using standardized tests in evaluating potential students, including claims of bias in the tests. But did Covid-19 put the last nail in the coffin of admissions testing? Or is some form of testing here to stay? The answer seems hazy at this point, but let’s explore the issue.

Facebook University, Twitter Academy, and Google’s Student Training in Engineering Program­—all these tech industry programs embed education into the internship experience. Aligning work with [...]

The higher education sector will never be the same after the COVID-19 crisis. However, educational institutions don’t have to equate change with a low enrollment [...]

Every initiative college campuses roll out should be able to improve the student experience. There is an urgent need to reinvest to make the academic [...]

The human civilization will always remember 2020 as the year of the pandemic. Interestingly, 2020 also became the year when digital and tech solutions pushed [...]

In 2021, cloud computing has become the center of attention in the IT landscape. And why wouldn’t it be? It has the power to open [...]

There is mountainous historical research that affirms that students have always been cautious about their privacy. In the wake of the COVID-19 pandemic crisis, however, [...]

Amidst the pandemic crisis, the enrollment rate was at an all-time low. Of course, educational institutions felt powerless at the extent of the COVID-19 situation [...]

As the enrollment season draws near each year, most educational institutions struggle to garner the interest of students and increase enrollment. But to take a [...]

In the last decade, education has had a significant transformation to increase engagement and offer a better learning experience to students. But lifelong learning has [...]

The education sector has been on the path of growth for some time. Even before the pandemic crisis, regional universities and community colleges were onboard [...]

As the world experiences a large scale shutdown as a result of the COVID-19 pandemic, college officials are left scratching their heads. How can colleges, who have traditionally relied on word-of-mouth and direct sales via campus tours, possibly expect to recruit students in a time like this?

Nearly 74% of American undergraduate college students are considered 'nontraditional', but what exactly does that mean?

Schools who actively court students and parents at an early stage have more success converting inquirers into enrolled students. The level of urgency should increase as students progress.